Good George came to life after a bunch of friends got together and decided, after years in hospitality and brewing, it was time to create their own craft beer. After finding a home in the old St George's Church in Frankton, Hamilton, the venue gave the brewery its name.

Their belief is that beer can be so much better and more rewarding. It shouldn't be bland, full of chemicals, mass produced, and boring. Nor should it be hard, pretentious, or scary. Exploring and drinking beer should be simple, enjoyable, and really rewarding. We hope you have a bloody good time doing it.